Cocchi Americano is an aromatized wine created in 1891 by Giulio Cocchi and since then produced according to the original recipe. The name “Americano” is due to the alcohol made bitter (“amaricato”) by the addition of herbs and spices and to the American habit of drinking vermouth with ice and soda. Cocchi Rosa is produced with a base of Piemonte red wines to which herbs and spice extracts are added, in particular gentian, cinchona, citrus zests and rose petals from which it derives its colour and wild rose notes. Refined with natural extracts of flowers and spices with the addition of saffron, vanilla and rose petals. Its beautiful red colour is completely natural and derives from the wine. The classic version is a cocktail glass with ice cubes, a spray of soda and a zest of rose grapefruit. Soda can be replaced with ginger beer, lemon soda and tonic water. In its spritz version, Cocchi Rosa is mixed with Brachetto or Prosecco and a zest of rose grapefruit or lemon. Garnish it with rosemary.